Fox & Lillie Rural expands their operations, opens new wool store in Wyalong

Fox & Lillie Rural have recently expanded their operations and opened new wool store in Wyalong. The new store will be managed by Lisa Sturgess with the support of Stu Danson who have both recently joined the company to support the expansion.

Fox & Lillie Rural are a family owned Australian company, embedded in wool for over 70 years and pride themselves on their outstanding service and innovative marketing. The company has developed a very strong presence in direct buying and wool brokerage services and look forward to continuing to provide a sound and professional service to woolgrowers in the Wyalong and surrounding area.

Fox & Lillie Rural wool marketing representative and born and bred Wyalong local, Dave Payne has played an integral role in opening the new store and is really excited that the company can now better service woolgrowers in the area.

“The Wyalong store will be a great asset to woolgrowers in the area and we are very excited to have Lisa and Stu on board with us.”

Stu Danson and Lisa Sturgess outside the new Fox & Lillie Wyalong store

The new Wyalong store will improve on the company’s current service offerings in the region and woolgrowers can expect the following services which includes a quick turnaround from shed to the auction, tender services, private trade and store door buying services with prompt payment and on-farm pickup service. The store also offers wool press hire and sells shearing merchandise such as wool packs, bale fasteners and branding items.

Fox & Lillie Rural have a good presence at the weekly wool auctions plus offer a wide range of selling alternatives. Alternative methods include their weekly Price-On-Result tender sale, privately negotiated sales, Wooltrade 24/7 offer board and Direct Mill Contracts.

The business’ integration with their parent export company, Fox & Lillie, will mean that woolgrowers are able to connect directly with wool users which provides important selling advantages and comprehensive market intelligence. The company has a strong history in wool processing and are a shareholder in a specialised open tops processing factory in China, which is an industry leader in high quality open tops supplied throughout the world.

The company have also established the largest sustainable and traceable wool program, Genesys, which provides important network benefits and access to global markets, connecting woolgrowers with some of the world’s leading brands.

“We’re very excited that our Wyalong wool store is now operational and we look forward to working with woolgrowers in the region to deliver healthy returns and marketing opportunities for their sheep enterprises.” said Lisa Sturgess

“Fox & Lillie Rural have a strong focus on supporting their local and surrounding communities and their presence will make a great addition to the region.”

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